What How Why???
Over the past year, we have worked intensively on Simon Sinek’s Golden Circle theme and repositioned our company COX in the process. We have taken a clear stand with a fresh corporate identity and a new website. Our values took center stage: clarity, courage and equality – they are our “WHY”.
We would like to deepen this repositioning further with the start of 2024. If you would like to find out more, we recommend the inspiring TED Talk by Simon Sinek: “How Great Leaders Inspire Action”.
You can find the link here:
https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=de
What is your “WHY”? How do you differentiate your “HOW”? And what makes your “WHAT” unique?
